The Urge to Help
Part of what makes us human is the wonderful urge to help others of the species when they experience difficulty. […]
Money Behaviors, Money Psychology
The Power of Power
Even most people who do not stay abreast of the investment industry will have heard of Bernie Madoff. He was
Money Behaviors
Are You Spending, and Eating, on Automatic Pilot?
We all use the feeling or intuitive side of our brain more often than the thinking side of our brain.
Money Behaviors, Money Psychology
Saving Money & The Marshmallow Test – Would You Pass?
Dr. Walter Mischel, PhD, conducted a test with 4-year old children in the 1960’s. The children were offered a marshmallow
Money Psychology, Retail Psychology
Scams & Mind Games Parting You and Your Money
‘Tis the season to be…Scammed. I’ve had two in the last 2 weeks, and you really need to be on
Money Behaviors, Money Psychology
How to Manage Your Money Buckets & Behaviors
In our last blog we talked about mental accounting – how we separate our money into buckets in our minds.
Money Behaviors, Money Psychology
Dividing Your Money into Buckets – Good or Bad?
We all do it. We divide our money into buckets, physically or mentally for special purposes. There are buckets that
Money Psychology, Retail Psychology
Catch the Scam – Use Your Thinking & Feeling Brains
I received a letter in the mail from US Airlines suggesting I’d won 2 round-trip airline tickets. The letter just
Money Behaviors, Money Psychology
Why You Avoid Money Decisions
Not deciding – is making a decision -to do nothing. Sometimes it is because we have way too many choices.
Money Behaviors, Money Psychology, Retail Psychology
You Spend More on Accessories When Purchased with a Big Item
We are likely to spend more money for accessories when purchased with an expensive item like a new dress, sofa,