Higher Prices Mean Higher Quality – Or Do They?
We often have sayings, biases, and assumptions that are built and reinforced over time. For example, we often assume that […]
Control Shopping, Money Psychology
Money Psychology
Money Behaviors, Money Psychology
How Your Feeling Brain Buys the Wrong Investments –Part 2
Even if you just buy company stock or mutual funds in your 401(k), you are still considered an investor, and
Money Behaviors, Money Psychology
How Your Feeling Brain Blows Your Budget – Part 1
Jason Zweig does a great job of explaining the two sides of our brain in Your Money & Your Brain.
Money Psychology
Expecting Money is better than Receiving Money
Yes, believe it or not. Our brains get more excited about the money we expect to get – from a
Money Behaviors, Money Psychology, Retail Psychology
6 Questions to Stop a Shopaholic Part 5
These tips are taken from “To Buy or Not to Buy: Why We Over Shop and How to Stop” by
Compulsive Buying, Money Psychology
The Shopaholic and The Fallout Part 4
This is Part 4 of Fighting the Shopaholic in You. Eventually, regardless of our reason for shopping ‘til we drop
Money Behaviors, Money Psychology
Your Rational Decisions – Aren’t. Part 3
I’ve been talking about the shortcuts your brain makes when coming to a decision. It carries on a conversation with
Money Behaviors, Money Psychology
Your Rational Decisions – Aren’t. Part 1
When I was transferred from Canada to the U.S., I loved exploring my new neighborhood and settling in. Until it
Money Psychology, Retail Psychology
How Mirror Neurons Can Part You and Your Money
Mirror Neurons are a scientific way of saying that when we see a beautiful model wearing a great outfit in
Money Behaviors, Money Psychology
Liberate Yourself – Re-Framing your Money Behavior for Success
I decided to start running after years of hiking and working out in a gym. And let’s be clear –